Installed MSRP is the Manufacturer's Suggested Retail Price for accessories installed by the manufacturer. Actual prices for dealer installed accessories may vary. Please see your local Toyota dealer for pricing. Prices and product availability are subject to change without notice.
Manufacturer's Suggested Retail Price, includes the Delivery, Processing and Handling Fee. (Historically, vehicle manufacturers and distributors have charged a separate fee for processing, handling and delivering vehicles to dealerships. Toyota's charge for these services is called the "Delivery, Processing and Handling Fee" and is based on the value of the processing, handling and delivery services Toyota provides as well as Toyota's overall pricing structure. Toyota may make a profit on the Delivery, Processing and Handling Fee.) Excludes taxes, license, title and available or regionally required equipment. The Delivery, Processing and Handling Fee in AL, AR, FL, GA, LA, MS, NC, OK, SC and TX will be higher. The published prices do not apply to Puerto Rico and the U.S. Virgin Islands. Actual dealer price will vary.
Cash from Toyota Motor Sales U.S.A., Inc. on select models of the new 2020 Prius Prime from participating dealer’s stock and subject to vehicle availability. Cannot be combined with TFS APR Cash, TFS Lease Cash, Customer Cash, APR, Lease, APR Subvention Cash, Lease Subvention Cash. Offer available in MA, ME, RI, VT, NH; void where prohibited. Expires 07-06-2020. See your participating Toyota dealer for details.
Government incentives are for informational purposes only. They are subject to change without notice, and do not constitute tax or legal advice. Government incentives are not within Toyota’s control and all persons considering use of available incentives should consult with their own tax professional to determine eligibility, specific amount of benefit available, if any, and further details. All credits and rebates subject to approval by issuing entity. Please check with your local, state, or federal agency (IRS) and/or a tax professional for eligibility requirements.
Be sure to obey traffic regulations and maintain awareness of road and traffic conditions at all times. Apps/services vary by phone/carrier; functionality depends on many factors. Select apps use large amounts of data; you are responsible for charges. Apps and services subject to change. See https://www.toyota.com/audiomultimedia for details. Apps andservices are subject to change at any time without notice. Data charges may apply. Apple CarPlay is a registered trademark of Apple Inc.***Amazon, Alexa and all related logos are trademarks of Amazon.com, Inc. or its affiliates. Certain functions require adequate signal strength and/or smartphone technology/connectivity. Not all Amazon Alexa functionality is available for in-vehicle use. See applicable app for details. Download of the Toyota+Alexa app is required to begin in-vehicle use of Alexa. Data charges may apply for certain functions. Apps and services subject to change at any time without notice. To learn more, go to https://www.toyota.com/audiomultimedia. To learn more about Toyota’s data collection, use, sharing and retention, please visit https://www.toyota.com/privacyvts/.
For Toyota hybrid vehicles beginning with model year 2020, the hybrid (HV) battery is covered for 10 years from original date of first use or 150,000 miles, whichever comes first. Coverage is subject to the terms and conditions of your New Vehicle Limited Warranty. See Owner's Warranty and Maintenance Guide for details.
Based on a 2020 study by ACEEE, the American Council for an Energy-Efficient Economy, published 1/22/20.