| This Month at White River Toyota

January 2019

This month at White River Toyota we are proud to announce a continuing partnership with Hartford Area Career & Technology Center (HACTC). HACTC recognizes that education is a life-long experience. The Center creates a nurturing environment in which applied contextual learning occurs. HACTC promotes the development of career skills to prepare students for success in our increasingly demanding information-based society.

When we first partnered with the Hartford Area Career & Technology Center, we knew we would be thrilled with the quality of candidates coming through the program who were work-ready. What we didn’t know was all of the amazing stories we were about to learn. “Driving Success” is a year-long series, documenting the different stories of HACTC, and in another sense, our greater community. “Driving Success: Mission Statement” is the first in our series, describing the culture of the Center. And at White River Toyota, where “It’s All About People”, we couldn’t be more proud of this younger generation, committed to creating a culture of care.


Watch our full video series here.


It's that time of the year again!

Once again, White River Toyota is proud to host the Holiday Cheer Drive with all the donations benefitting the Upper Valley Haven who do a fantastic job helping those less fortunate within our community.

Until December 14th we will have a Toyota truck with a tree in the back set up in the showroom. Attached to the tree are requests from families supported by The Haven. We encourage anyone to come by, grab a tag off the tree, fulfill the item request and drop off back under the tree! Help us give back to less fortunate families this holiday season!


Every year, White River Toyota is proud to organize the Turkey Challenge.

The goal of the Turkey Challenge is to donate as much non-perishable items and turkey as we possibly can to our community in need. We prepare by putting a truck in the showroom. Then our entire community—all of our employees, plus any members of the larger community—is invited to add to the collection of canned goods piled up in the back of the truck. We collect cereal, peanut butter, soup, specific food items for the holiday, like stuffing and cranberry sauce and other pantry necessities until its time to pack it all up for transport!

It takes a big team to come together to donate, pack, drive, haul, unload, weigh and repeat, but we are so fortunate to work with some of the best and most-community minded individuals in the area. We believe it's our responsibility to care for the community that has supported us for the past twenty-five years. That's why we love being a part of the White River Toyota, and working to make our part of Vermont a better place to work and live!


White River Toyota is proud to participate in the 3rd annual Trunk-or-Treat and ensure that all of our community members have a very safe and enjoyable Halloween. The event is hosted by the Town of Hartford, Vermont's Parks and Recreation Department. Trunk-or-Treat will take place on October 27, 2018 from 4pm-6pm at Lyman Point Park.

Local businesses, organizations and groups are welcome to participate and must complete a registration form prior to the event. “Trunkers” do not need to come in costume (although strongly encouraged), however, ALL vehicles MUST be decorated. First, Second and Third Place awards will be awarded, as well as a “People’s Choice” award.

Trunk-or-Treaters will spend the evening going from trunk to trunk, collecting candy, toys or trinkets from the “trunkers” who have decorated their vehicles to serve as the backdrop for this family friendly event. Trunkers are asked to decorate their trunk, tailgate or hatchback and provide candy, toys or trinkets for the treaters.

Registration is free; however, all registration forms are due by 5:00pm on Wednesday, October 24th.


This month, White River Toyota is proud to present the Tunbridge World Fair (September 13 - 16)

The Tunbridge World's Fair began in 1867 and has been held yearly for over 150 years. The first eight fairs were held in North Tunbridge, Vermont, while the following have been held in Tunbridge. The fair is currently chaired by Alan Howe, who took over from Euclid Farnham after the 2009 fair. Farnham had been president of the fair for over 30 years, and had made major efforts to change the fair to a more family-friendly environment.

The annual fair features demonstrations of farming and agricultural traditions and culture, working antique displays, horse and ox pulling, horse racing, cattle and horse shows, junior exhibits, floral and 4-H exhibits, contra dancing, gymkhana, and many free shows.


White River Toyota is proud to be a sponsor of the Cornish Fair in Cornish, NH held during the 3rd week of August each year (August 17th, 18th & 19th 2018).

Since 1950, The Cornish Fair remains a traditional, family friendly, educational, agricultural fair located in Cornish, NH.

Fair-goer’s come from all over to see the fruits and vegetable exhibits, horse and oxen pulling, 4-H, crafts, children’s activities, live entertainment, vendors, amusement rides and more.

The Cornish Fair is also home to the largest dairy show in all of New Hampshire, and remains committed to the education and sustainability of the agriculture industry.

JULY 2018

David's House - Sundae at the House

Join us on July 22, 2018, from 11am to 2pm, for this much loved, family-friendly day of fun!

This summer event brings together thousands of guests who have stayed at David’s House and lets us say “Thank You” to our community who has supported us for over 30 years. There will be activities, games, exhibits, food, live animals, and of course SUNDAES! This year will also feature a special appearance by Boston Red Sox mascot; Wally the Green Monster! Admission is just $5 per carload.

Hanover, NH - Old Fashioned 4th of July Celebration

White River Toyota is proud to announce its sponsorship of Hanover, New Hampshire's Old Fashioned 4th of July Celebration parade.

The parade kicks off at 10am, July 4th and will be followed by activities on the green (Games, Pie Eating Contest, Food, Pony Rides, Entertainment, and Crafts!)

Click here to see all the 4th July events happening!

JUNE 2018

White River Toyota is proud to be a sponsor of the 39th Annual Quechee Balloon Festival taking place on Father's Day Weekend, 2018.

The Festival gates open Friday, June 15th at 3pm, and will be open from 6am to 6pm on Saturday and Sunday, the 16th and 17th of June. One admission price pays for entry all weekend long, and children 5 years and under are free.

The Festival will feature live music, kids' events, food and retail vendors, balloons, plus White River Toyota will be onsite with vehicles, ready to answer any questions about White River's "Cruise the Lot" program.

Hot air balloon launches will happen at 6am and 6pm during the festival, and as weather will allow. Stop by to enjoy all the community fun and meet the White River Toyota team!

MAY 2018

Join White River Toyota on Saturday August 11, 2018 at Mount Ascutney to help reach the fundraising goal of $250,000 to be donated to the Vermont Foodbank.

Formerly the Harpoon Point to Point, the Point to Point, powered by VSECU, is a fundraising event that benefits the Vermont Foodbank. The event includes cycling (riding) and running options. Riding options include 100-, 50-, and 25- mile road rides and a 20- and 10-mile trail bike ride. New this year, the Point to Point includes a half marathon.

In addition to the rides and the run, attendees can enjoy a day-long Festival that includes activities for all ages, music, food trucks, a beer tent, a marketplace for shopping, and resources. In the Family Fun Zone, kids can learn about bike maintenance from the experts and stay entertained with a cycling obstacle course, a bouncy house, and face painting. As the day progresses, there will be plenty of music, with live talent later in the day, food trucks from a handful of Vermont’s finest vendors, and Harpoon beer.

APRIL 2018

Join us for an exciting evening of fun, food, and philanthropy at the Montshire's 2018 Benefit Auction, the Fiddlehead Fling, on Friday, May 4 at 6 pm.

All proceeds of the Montshire Benefit Auction support the Museum’s science education programs, which bring the joy of learning and discovery to thousands of children and families across Vermont and New Hampshire each year.

Last year, the 2017 Fiddlehead Fling Auction was a great success, raising more than $200,000 for Montshire Museum’s science education programs!

MARCH 2018

Every spring over one thousand kids descend on rinks of the upper valley to enjoy a sport they love; hockey keeps them active and healthy during a weekend of fun and green ice. For the fifth year in a row White River Toyota will be the title sponsor of the Woodstock Youth Hockey Pot O' Gold Invitational. When Woodstock Youth Hockey Vice President, Kim Gaines, reached out to us in 2014 we were excited at the opportunity to promote a sport that encourages discipline, and has a deep cultural connection in the community. We love hockey, and we love our community.

Woodstock Youth Hockey and Skating Association got its start in the 1970's as a very small rural youth hockey league. In 1991 there were just 23 kids playing on the Mites and the the Squirts. This season was a tipping point for the league which expanded to over 120 kids in the next four years. Not long after that the league had grown too large for the amount of rinks available. In November 2003 Union Arena was opened and Woodstock Youth Hockey had new home.


This month at White River Toyota come and try our new "Cruise the Lot" initiative. When you walk into our showroom, you will be welcomed by our sales staff. You’ll be offered one of two options:


— OR —


  • If you choose to take a guided tour with a salesperson, you’ll have a great, interactive and respectful experience with a White River Toyota salesperson. If you choose to cruise the giant selection of new and used vehicles on your own, at your own pace, with your own goals in mind, we’ll give you the tools to do it!
  • When you come in, you’ll briefly meet a salesperson to supply your driver’s license and insurance card.
  • You’ll sign a borrowed car agreement form and get a brief safety overview in case the gas tank is low in a particular vehicle, etc.
  • You’ll be assigned a license plate, a lock box key and a map of the sales lot.
  • You’ll also be given a “Red Card” to put in the windshield of the vehicle you drive, to let other salespeople know that you are doing the “CRUISE THE LOT ON YOUR OWN” experience. This will prevent you from being stopped by other salespeople.
  • When you’ve experienced every car you want, or made a decision, your original salesperson will be waiting in the showroom to guide you through the rest of the car-buying experience and answer any questions which may have arisen.

We will also be donating $10 per vehicle sold during February to the Special Olympics.


This month at White River Toyota we are proud to announce an ongoing partnership with Hartford Area Career & Technology Center (HACTC). HACTC recognizes that education is a life-long experience. The Center creates a nurturing environment in which applied contextual learning occurs. HACTC promotes the development of career skills to prepare students for success in our increasingly demanding information-based society.

HACTC is all about community. Their students come from towns, villages, and neighborhoods throughout the Upper Valley. One of the unique aspects of the school is that they educate their students in their fields and help them engage with the real world. Their students are placed in Cooperative Work studies in local companies and non-profits. The programs accept "live jobs" from community residents and businesses, and students have tremendous opportunities to give back through community service projects and volunteer opportunities. From Health Sciences to Automotive Technologies, students who come to the HACTC are helping individuals who care about giving back.

At White River Toyota, we like to make a difference within the community. For the next few months WRT will be focused on helping students from HACTC start or transition to a new career-path centered on automotive technology.


This month at White River Toyota we are proud to announce that we will be participating in the Springfield Family Center's "Santa Claus Club". Begun by two school nurses in Springfield, the Santa Claus Club has enabled Springfield residents to lend a helping hand to their neighbors during the neediest time of the year. Like Santa's elves at the North Pole, Santa Claus Club volunteers work year-round to solicit funds to purchase brand-new winter clothing and other gifts for Springfield children.

At White River Toyota, we'd like to make a difference. For the month of December, we will have a truck in the showroom with a tree in the back. On the tree will be "ornaments" and each ornament will be a requested item from a local family in need. You will have the opportunity to take an ornament off the tree, shop for the item and bring back to put under the tree in the showroom truck. Let’s help local families have a happy holiday.

In addition to the Santa Claus Club we will also offer Toys for Tots donation bins in the showroom. The mission of the U. S. Marine Corps Reserve Toys for Tots Program is to collect new, unwrapped toys during October, November and December each year, and distribute those toys as Christmas gifts to less fortunate children in the community in which the campaign is conducted.


November 14th is World Diabetes Day. According to the JDRF website, 1.25 million Americans are living with Type 1 diabetes, including about 200,000 youth (less than 20 years old). Type 1 diabetes is a 24/7 disease that requires constant management. People with T1D continuously and carefully balance insulin intake with eating, exercise and other activities. They also measure blood-sugar levels through finger pricks, ideally at least six times a day, or by wearing a continuous glucose monitor. Even with a strict regimen, people with T1D may still experience dangerously high or low blood-glucose levels that can, in extreme cases, be life threatening.

At White River Toyota, we'd like to make a difference. For the month of November, we will donate $10 from every car sold (up to $10,000) to the fight against Type 1 diabetes. We are proud to partner with JDRF to help with diabetes research and care.

JDRF works every day to change the reality of this disease for millions of people—and to prevent anyone else from ever knowing it—by funding research, advocating for government support of research and new therapies, ensuring new therapies come to market and connecting and engaging the T1D community. JDRF has funded more than $2 billion in research to date and made significant progress in understanding and fighting the disease.


October is National Breast Cancer Awareness Month. According to the National Breast Cancer Foundation, 1 out of every 8 women will be diagnosed with breast cancer in their lifetime. In addition, breast cancer is the second leading cause of death among women. We all have the power to work within our communities to try to change the numbers.

At White River Toyota, we'd like to make a difference. For the month of October, we will donate $10 from every car sold (up to $10,000) to the fight against breast cancer. We are proud to partner with the Breast Care Center at Springfield Hospital in Springfield, VT to help with breast cancer research and care right here in our local community.

Springfield Hospital's team of medical professionals is highly-skilled, with expertise in all aspects of breast cancer care including prevention, early detection, and state-of-the-art treatment.

In conjunction with the $10-per-vehicle campaign, customers can also choose to round-up their White River Toyota parts/service bill to the nearest dollar to benefit the Breast Care Center at Springfield Hospital.

We're proud to be a part of the Upper Valley, where it truly is all about people.